Laura Toner appointed Group Marketing Director at daa

daa, the operator of Dublin and Cork airports, ARI and daa International, has announced that Laura Toner has been appointed to the newly created role of Group Marketing Director.

Laura joined the daa Group in 2019 as Global Head of Marketing for ARI, daa’s international travel retail subsidiary. Laura has played a leading role in shaping the ARI brand and marketing strategy, including introducing ARI’s new brand, Joy On Your Way, and more recently the transition from The Loop to Dublin and Cork Airport Duty Free, delivering a more engaging and seamless shopping experience for passengers.

In her new role, Laura will bring her expertise, passion, and energy to driving exciting and impactful insights-led marketing initiatives, ensuring daa continues to strengthen its brands and drive customer engagement across the daa Group.

Commenting, Kenny Jacobs, daa CEO, said: “This is an exciting new position for daa and, with Laura’s leadership and experience, we will continue to set new standards in airport and travel retail marketing. I have no doubt that our Group Marketing team will push boundaries, creating exciting and memorable experiences for passengers at our airports, while driving growth across our business.”